WhatsApp Catalog vs Online Store: Which Is Better for B2B Sellers?

How B2B buying really works in India

Wholesale buyers negotiate, ask for stock confirmation and often pay on credit. A retail-style checkout with card payment doesn't fit most of these orders.

When a WhatsApp catalog wins

• Your buyers already message you on WhatsApp
• You sell in bulk, by carton, with MOQ
• Payment is by bank transfer, UPI or credit after confirmation
• You want to start today, without a developer

When an online store wins

If you sell single pieces to consumers, need online payments and courier integration, a full e-commerce store is the right tool.

The best of both

OrdersKaro gives buyers a store-like browsing experience — categories, search, product pages with videos — while the final order still arrives on WhatsApp where you close the deal.